STRENGTH

  • Government supporting us through MAKE IN INDIA scheme.
  • Our Perfect Expertise and creative team.
  • Our Products are demanded worldwide.
  • Our Quality product & Service make us authentic.
  • Our safety regulation for task.
  • Our Environment friendly nature.

WEAKNESS

  • We don’t pay much attention to marketing, because we dependent only on word- of-mouth and website.
  • Lack of knowledge of customer’s Mother Tongue Language except English.
  • Customer already have Strong attachment to existing supplier & manufacturer.

OPPORTUNITY

  • Take advantage of the increasing world population.
  • Demand increasing from worldwide.
  • Countries’ government system Improvement.
  • Countries’ government making Good relation with various countries.
  • Arrival of new technology in production and manufacturing.

THREATS

  • Climate variation.
  • Fluctuating market in short period of time.
  • Due to development, Frequent Changes in Government policies.
  • Existing or new competitor.
  • Environmental factors

SWOT ANALYSIS- CONCLUSION

  • As per the SWOT analysis, the company will stay as the leader in the export industry is spite of the challenges and threats it would face.
  • The company must pay attention to marketing also, in order to expand export business.
  • It is advisable that the company should continue to launch creative and innovative services in order to give customer satisfaction.
  • In order to improve performance the company should make effective plan in order to fight with climate variation and fluctuating market.
  • At last, It might be said that, “The Sanskriti Multinational “ has the potential to be largest exporter in the world.
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